17 Oct 2017 51 comments

How To Find Blog Post Inspiration.

It really does blow my mind when I remember I’ve been blogging for over six years and still haven’t run out of things to post about! Even now, my content calendar for the coming months is packed full (although I won’t have time to write them all, but they’re there anyway) and I have a notepad beside me with a list of ideas.

I try to post here every second day, so 3.5 times per week on average. Some days I fall behind, especially with travelling and also Netflix, and other times I end up posting an extra lil somethin’ – but I think overall my posts are quite consistent, even in their topics. Aren’t I a special snowflake?

So for one day only, I’m going to reveal my blogging tricks; where I find inspiration, how I manage to have a backlog of post ideas and also a few tips that I think have helped my blog grow…

Write Posts You Yourself Want To Read
This is probably kind of an overlooked one, because I feel like we probably do move with the trends too much rather than doing our own little thing.
Whenever I find a blogger I love, I want to know everything – where does she shop? How does she do her hair like that? WHAT’S HER BOYFRIENDS SISTERS SHOE SIZE?? Okay maybe not that last one, but I do love to go back and explore through old posts to learn more about them.

Because of this, I try to inject some more of “me” in to the posts, and I think about what I want to see from my favourite bloggers and go from there.
I really think having a personal twist to your content works wonders for creating something unique!

Leave Your Comfort Zone
For the longest time, I thought of myself as a beauty blogger and my posts were mostly exclusively beauty related. Now I’m not sure what I am, but probably I peg myself more under the lifestyle category. Not that it matters, but my point is that you don’t have to stick to one topic (if you don’t wanna).
You probably already feel like you have more to share, whether that’s the odd foodie post, a personal update or even a one-off city guide. You do you.

When I think about my most popular posts, they’re usually the ones that I haven’t seen anyone else do at the time – so it’s definitely something I try and consider when I plan my posts.

Think About Themes
There’s definitely a lot you can do with holidays, seasons, events etc. so sometimes I like to sit with a calendar and plan around what’s coming up.
This could be anything, from autumn related content, to makeup for a friends wedding, or maybe a packing post if you’re off on on holiday any time soon.

Saying that, I think a good mix of random posts and planned seasonal content works really well. Not every post has to be all-out super profesh high-production either, some times the most fun posts are the ones that are casual and light-hearted.

Inspire Yourself
Okay so maybe this is a lazy way out, but it’s something I do every now and again if I need a bit of inspiration. I think it’s okay to feel inspired by other bloggers, but it’s definitely not okay to create some sort of weird shrine to them, so if you’re short on ideas think about what has worked for you in the past.
I like to go back through my archives and look for old posts to see if I can do an updated version, or even a seasonal twist on it.
No doubt your following will have grown since then, so I feel like it’s good to rework old posts – with new photography if you can.

You can definitely have a lot of fun with the blog planning process, so I hope you feel motivated to get prepping! Do you have anything to add to this list?

  • These tips are very helpful Kate. The first one really resonates with me and it’s something I try to be mindful of as I want my personality to shine through my posts. Great post! xx
    Coco Bella Blog

  • Amber Atlanta

    These are great tips – as silly as it sounds, but I haven’t thought a lot about writing things you, yourself want to read. This is something I am definitely going to consider when writing posts from now on. x

  • These are really helpful ideas Kate! I’ve been blogging for nearly 3 years now and I’ve always gone by writing posts about what I would want to read myself and just writing about what I am passionate about!

    Kayleigh | http://www.anenthusiasmfor.co.uk

  • Elle Kirkpatrick

    I love your photography and styling but I think the reason I keep coming back to your posts is because you do keep it personal! And I’ve realised that’s something I don’t reaaally do on my blog, so I’m going to endeavour to start now! Thanks for the tips!

  • Lovely tips, this post definitely inspired me to show a little bit more of my personality through my posts as it is something I often struggle with, even if I know how important it is! Thank you for sharing 🙂


  • Loved reading these tips! Thanks for this post! x
    Isabel | isabelmarcelo.com

  • Lovely tips for sure! Thank you so much for sharing! x

    Carolina’s Makeup Life

  • I definitely needed this post today! Thank you for sharing Kate – I especially love the first tip, it is important to inject a bit of ‘you’ into your blog I think, adds personality.

    Abbi | http://www.simplyabbi.com

  • thank you for this tips! x


  • I am definitely saving this post because sometimes it can be very hard to find something to write about 🙂

  • I can definitely see myself following your line of thought. I really need to get my kid out of the way first =(

  • Amazing tips Kate – I’ll definitely try to take some of these on board!

    Sara – Flemingo

  • I definitely agree with writing posts that you would want to read! That’s exactly what I try to do 🙂 xx

    Frances Kayleigh | Fashion & Beauty

  • Laura Emilia

    I love the idea of going back and reading your own posts to get inspired about something you’ve once done – I would have never thought of that! Great tips! x

  • Lisa Autumn

    Always love your blog Kate.. and yes.. sometimes you just gotta leave your comfort zone 🙂

    xx Lisa | lisaautumn.com

  • Loved this Kate! I dont really find myself struggling for content ideas (always have a massive list but no time to execute them haha), but this post was still super useful – writing posts that you yourself would want to read is always really important I think. And going back and reading over your own posts for inspiration or to make improvements is such a good idea! xxx

    Sophie | Sophar So Good

  • oh what a lovely post. i spent so much time writing about things i thought others would enjoy and that were so popular and not what i wanted to do and now i just do whatever i love and it brings me so much joy.


  • Lizzie

    Very, very helpful! Your content is always beautiful, interesting and seems to just flow from one post to the next!


  • Your insight is so refreshing!! I’m so glad that you were honest in saying that we should write more of what we would like to read. No one says that anymore, actually there is more guidance out there promoting the opposite. Thank you for your post because I have been struggling with what to write all week.

  • Loved this post and completely relate! I’ve started stepping out of my comfort zone and blogging about my life in general and I’ve seen an increase in traffic and I enjoy it so much more.


  • Diana Maria

    Writing posts you want to read is such a great one! I always think of that before writing a post, it really has to be one I truly want to write. Stepping out of your comfort zone is a great tip too! It’s challenging but so worth it. Thank you for sharing xx

    Sending light & love your way,

    My Lovelier Days

  • Sarah Rajaonarivelo

    Great ideas! I agree with all of them and this will help me so much to grow the blog I just start, you are such an inspiration for me, love what you do <3

  • I am sooo with you on finding a blogger I love and spending hours on hours flipping through old posts to get to know more about them! I’m definitely shifting more and trying to incorporate more lifestyle type posts into my blog because I do get some people asking for it! And hey, maybe one day more others will join in and enjoy reading back on them 🙂 I think having a notebook and jotting down all ideas are perfect, I definitely need to get back in the habit of planning things out better and having a full calendar!

    Cindy | http://www.cindyhyue.com

  • Thank you do much for these great tips, Kate! 🙂 You’re always an inspiration! The next time I hit writer’s blog, I’ll definitely remember what you mentioned! <3

    XO, Elizabeth

  • 阅读博客获得的进步不亚于阅读一本书。

  • Literally me with the whole finding a new blogger that I love! The shoe size thing isn’t even too far off! Thank you for sharing these tips, I definitely needed a bit of advice!

    -Sophie xx
    Cherries & Perfume

  • I agree with all these tips, mostly with the first one. It can be easy to get caught up in what you “should” blog about but, as you said, it’s so important to be passionate about what you’re writing – otherwise your readers will see through it. And I completely relate to wanting to know everything about a new blogger, it’s nice to feel like you know her somehow just by reading her blog 🙂 x

  • Themes are always a good one for a bit of inspo. I generally find the ideas hit me out of nowhere and I have to write them down before I forget them. x

    Tiffany Tales | Lifestyle & Beauty

  • I love this post Kate!! I’ve got so many ideas atm but am definitely coming back to this when the inspirations not flowing. Stepping out of your comfort zone always gives the best results x


  • Zara

    I love the idea of going back through old posts and being inspired by yourself. I’m having a bit of a content slump at the moment so I am definitely going to try it! x

  • LOVED this Kate! I feel like I am stuck in such a rutt at the moment So this is so helpful


    Ellie xx

  • I’ve been finding myself at a loss for what to blog about and this post has been my saving grace. I need to step out of my comfort zone a bit more and I really need to work on not forcing content. xx

    Dany | Danielle Reine

  • Hi, great tips Kate. Thank you all the way from South Africa.

  • editionemmagrace

    These are great tips to a quick refresh. Blogging can get so ‘same’ at times xx

    editionemmagrace – Lifestyle & Style Blogger

  • haha, I love the honesty for Netflix! Yes, it feels so good to branch out sometimes. I started out as a beauty blogger exclusively reviewing beauty products, and my wallet couldn’t keep up LOL. Plus, it’s nice to share other tidbits of your life too!

  • Bee

    I love the first idea. I’ve had a hard time being personal on my blog since I started but I’m getting better at it!

  • I love the ideas that you have shared here, some weeks I have so many ideas and others I have literally none. I find it helpful to write any & every idea down, I also love the idea of writing posts that you love to read – what a brilliantly simple but unobvious idea! I love planning blog posts and want to start doing two a week so this is definitely going to be super useful!

    Holly from The Art of Being Holly xo

  • Honestly, for me the best source of inspiration are people and their behavior, what is the topic of my blog anyway. I think that finding inspiration is one thing, but second is not limiting yourself only to one topic/part of life on a whole blog. Because if you are writing good enough, even absolutely different topics can work altogether well.

  • I’m so glad you wrote this post, I’m getting so stressed with myself that I haven’t got a schedule or any posts to right and I’m definitely going to take note of this xx

  • Natalie Redman

    Great post and great tips!


  • Definitely agree. No harm upgrading existing content too. 🙂

  • YESSS to that last point – I have a little list of posts I’m super proud of and when I’m feeling uninspired I like to have a look back through them. I moved a couple of months ago, started studying and also seem to have been ill on and off for about 6 weeks now, so really feel like I’ve fallen out of my routine. These tips are really going to help get me back on that bandwagon because god, I miss it! Thanks Kate.


  • Jen

    This is great 🙂 Inspiration is everywhere, but it’s the worst when you feel like you’re stuck in a rut.

    Jen x

  • Creating posts that you yourself would want to read is such a great point, something I stick by!

    Lucy | Forever September

  • I love your ideas to leave you comfort zone and find inspiration. Sometimes looking for blog post subjects I have visited museums, exhibitions or locations away from fashion and have been so inspired by what I saw! Its a great way to open your mind and learn something new to share with your audience.

    Allegra x

    Allegra Ghiloni Fashion Stylist

  • JoannasCorner

    I love the idea about inspiring yourself because often finding inspiration from others can mean you create things which aren’t true to yourself! Thanks for sharing 🙂


  • This is very helpful! Thank you 🙂


  • These are great tips! I need to use the one where you write posts that you would want to read yourself – I always forget to do this and get myself in a panic because I can never think of posts to write xo

    Char | http://www.charslittleblog.co.uk

  • Wow you have been blogging for a very long time now and I have a feeling that there would be a lot more. Your blogs are such creative and playful. Just keep on doing what you love.

    StyleSprinter Blog by Katya Bychkova

  • Helen Campbell

    some really good advice thank you for the inspiration.